Forward Marketing Is Now AgencyX: A Bigger, Smarter Engine for Growth
- Joy Aguanta

- 5 days ago
- 2 min read

Effective November 2025, Forward Marketing is officially AgencyX—a new name that reflects our evolution from a boutique performance shop into a full-stack growth partner for service businesses and e-commerce brands.
This isn’t a coat of paint. It’s a bigger mandate, a broader capability set, and the same obsessive focus on measurable outcomes.
Why the change?
Forward Marketing was built to help service-based companies win customers with modern acquisition systems. Along the way, we were asked to bring that same rigor to Shopify and TikTok Shop programs—launching, optimizing, and scaling storefronts while integrating paid and organic channels.
As our portfolio grew, “Forward Marketing” no longer captured what we actually do.
AgencyX does:
X for cross-channel: paid, organic, email/SMS, landing pages, CRO, and analytics.
X for eXpansion: from local services to national e-commerce operations.
X for the multiplier effect we aim to deliver across your entire funnel.
What’s new?
New under AgencyX
E-commerce Growth: Shopify & TikTok Shop setup, merchandising, creative testing, conversion rate optimization, UGC programs, and post-purchase flows.
Full-Funnel Creative: Concepts built to test quickly—hooks, visuals, and angles that compound across Meta, Google, TikTok, and email.
Performance Infrastructure: Analytics you can trust, landing pages that load in under two seconds, and reporting that maps to business outcomes (not vanity metrics).
What stays the same
The team, leadership, and client-first culture you know.
Our transparent pricing and compliance-minded approach.
The expectation that strategy and execution live under one roof.
Who we serve
Service Businesses (local and national): home services, professional services, healthcare, financial services—any operation where booked appointments and inbound calls are the lifeblood.
E-commerce Brands: from first-store launches to established operators ready to improve contribution margin, AOV, and LTV.
Our growth playbook (in brief)
Discovery & Diagnostics: Baselines, bottlenecks, tracking integrity, market positioning.
Rapid Creative Testing: 3×3 matrices (hooks × visuals) to find winners fast.
Offer & Funnel Refinement: Landing page speed, proof, and friction removal.
Scale with Safety: Budget allocation rules, frequency controls, and margin-aware targets.
Retention & LTV: Email/SMS flows, reviews, and post-purchase upsells.
FAQs
Does this change my current agreement?No. Existing contracts and points of contact remain intact. You’ll simply see Forward Marketing LLC dba AgencyX on communications and invoices.
Are you still taking service-based clients? Absolutely. AgencyX expands our capabilities; it doesn’t replace our roots.
What platforms do you support for e-commerce?Shopify and TikTok Shop, with creative and media systems that extend across Meta and Google.
Will you guarantee results?We don’t make guarantees or earnings claims. We set clear hypotheses, test quickly, and make decisions with data. Performance depends on many factors, including market conditions, budget, and product-market fit.
Brand & Compliance Notes
We operate under Forward Marketing LLC dba AgencyX (Ohio LLC). We don’t sell investments or promise profits. Any case studies or examples illustrate strategy—not expected or typical results. For inquiries, contact info@tryagencyx.com.
Ready to grow—service or store?
If you’re a service business needing more booked jobs—or an e-commerce brand ready to turn traffic into profit—AgencyX was built for you. Let’s map the first 90 days and get your growth engine humming.
Book a strategy session: info@tryagencyx.com




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